Not fond of rules, eh? You’re in good company.
You just checked the first box. Now, do you share the other characteristics of our most successful clients?
- You are looking for a long-term growth solution … not a band-aid approach or a quick fix.
- You are already good at what you do.
- You are open to innovation.
- You have a long time horizon.
- You are willing to invest resources in the growth of your business.
- You are passionate about your business, its goals, products, and history.
- You are committed to your business goal.
- You accept responsibility for your successes and failures.
- You no longer have the time or expertise to continue to optimize and implement your marketing and advertising.
- You treat your employees like you want them to treat your customers.
- You have the most personal and professional integrity of any company or owner in your category in your market.
- You like pizza.
Yes? We think you’ll like us, too, as much as we already like you.
Oh, and P.S. – We do not believe in focus groups. (Though we love talking about something different—and better—called conversation groups.)