When I was starting out in the radio business I clearly remember my new boss bragging about me to one of the radio station clients. "This is our newest announcer who has just joined us, he's on the …
No Fudging the Truth
Don't try to fudge it. No matter what, tell the truth with your customers. We had a recent situation arise at our golf club here in Florida. One of the pro shop staff made up a fanciful story to back …
What’s your blindspot?
Tracey Ivanyshyn asks the hard questions. But she asks slightly different ones than you and I. Her business CRM Canada is growing. Fast. Tracey is a unique person with an unusual background …
How Do You Treat Your Best Customers?
How do they get away with honking off their current customers? (I'm speaking specifically about the major telecom companies.) After the promise of reduced TV, internet and home phone bills, our …
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Canned Ads Spoil Sales
Recently I picked up our mail which had been sitting in our mailbox for about a week. In it was a letter from a local car dealer that was just as loud as those obnoxious TV car ads we all despise. A …
Steve’s Favorite Things
It’s a tough thing to make suggestions about Christmas gifts that other folks might read. Do you sound arrogant if you suggest something that is too expensive, or are you insensitive if you don’t …