(Mondays are Lynn Miles Peisker days at The Daily Blur. Lynn’s the Executive Sister and Chief Plate Spinner at the Imagination Advisory Group. Check out her growing archive of posts here.)
At the risk of revealing way too much about my DVR queue again this week, I saw a piece on CBS Sunday Morning one night last week.
Debt collectors have a bad name. Biblically bad.
But not Bill Bartmann. He’s so beloved that a university president recently nominated him for the Nobel Peace Prize. One of his targeted collectees gets tears up when she talks about the process. The goosebumpy, fond feeling kind of tears not usually associated with debt collection.
Bill says he is making 200 percent more than his competitors just by being nice.
His collection agency, CFS-2, has decided that those in debt don’t pay because they have no money. So they will help their debtors with job applications, interview prep, and they will even call them to get up to go to work on time. And if they get to work, they will make money. And if they make money, they will pay their bills, especially if the bill collector is a friend. Bill Bartmann wants to be a friend.
And make a bunch of money in the process.
How can you be kinder and more helpful today? How can you be a friend?
The bottom line of your business will grow, and my guess is, so will your heart.