My mom wants to give you my favorite book of the year!
Let me explain… every year mom and dad send each of us kids a check for our birthday for a hundred bucks plus our age.
Aaaaand… this week, in addition to me turning 44, my friends and mentors Jeffrey and Bryan Eisenberg released an unbelievably valuable eBook on Amazon called Buyer Legends: The Executive Storyteller’s Guide. Here’s the authors’ description.
By New York Times Bestselling Authors Bryan and Jeffrey Eisenberg with Anthony Garcia, “Buyer Legends: An Executive Storytellers Guide” describes a business process that combines the emotional power of storytelling with hard data to open new opportunities, spot gaps and optimize your sales and marketing.
By using Buyer Legends in your organization you will:
• Improve communications – Your whole team will see and understand both the bigger picture and the important details
• Improve execution – You will turn big directives into purposeful and more effective actions
• Improve testing. You will understand how to plan and implement more effective and impactful tests
• Make more money. You will see improved conversion rates that make the up-front planning worth the time and effort
After reading this, you will have more insight as to why your marketing execution may not be meeting expectations and why your team might be struggling to “get it.” You will learn how to communicate your brand’s story intent and the responsibility of each critical touch point within every level of your organization, from the boardroom to the stockroom.
The Buyer Legends process IS one of the final pieces of a complex puzzle that has been missing from most modern marketing efforts.
Wouldn’t you like to have an edge in turning your brand into a legend?
You should only read this book if you plan on communicating with other human beings in the perceivable future.
Want my mom to buy you a copy?
I’m using my birthday money to give 44 of you free copies of the book (it’s only US$2.99, and it’d be a bargain at 44 times the price!). I’m also buying five copies for my staff with what’s left over.
If you want a copy, simply click the big honkin’ button below and fill out the short form. We’ll pick 44 entries at random and buy the eBook for you – you need either a Kindle or a free Kindle app on your computer or mobile device.
This is really just a gift. There is no catch.
We’re not trading out your information.
We’re not going and try and sell you anything afterward.
Jeffrey and Bryan did NOT give me these copies. I’m literally buying them one at a time and emailing them via Amazon to our winners.
I think the book is that valuable, and it gives me great joy to share their wisdom with you.
Want mom to buy you the book? Click the big honkin’ button or this link. We’ll follow up with everyone—win or lose—by Monday.