Whooooooooooooooooooooooooosh.
We met in 1993. In 2000, I stood up at his wedding.
Before we could sit down again, life happened.
Sound familiar?
Nearly 10 years, 250 miles and 3.3 kids later, he’s here visiting.
When you get a bit older, time tugs a little harder in the war against money.
They’re two sides of the same coin, you know?
Time and money.
Offer one, and people will give you the other.
As one increases, my partner Roy says, the other must surely decrease. That’s valuable information to a strategist and ad writer. Consider:
Friends visit from out of town … they give you the gifts of time and company.
You owe them a return gift, not just for this visit, but for chapters written … in the history of you.
Hard to do that … with the teevee on …
Aren’t the best afternoons and evenings spent simply … poured out through the shared lazy expectations of nothing more potent than the telling … and re-telling … of stories, laughs, and lies?
For reunion and communion, there’s no greater gift. A vintage moment of lazy … framed by a setting that could only be harvested by the hands of time?
Wine: The conduit to company.
The A-Frame at Les Bourgeois: The farm of familiarity. A short drive on I-70 to the Rocheport Exit 115, then meander north a minute or two.
There’s re-connecting … and there’s re-connecting at the vineyard. They cost exactly the same. It’s more a matter … of value.
When given the choice? Take the A-Frame.
For reunion and communion, there’s no greater gift.
I’ll give you another little taste of valuable information tomorrow.
Speaking of Roy, he talks about ad writing in today’s Monday Morning Memo. He sensed a shift in triggering decisions-to-purchase way back around the turn of the century – when Ryan was just a newlywed.
Gotta go. Up early today to get this and some other things done so we can relive some old mental images and hopefully spend a little time creating new ones.
How about you? Time or money?
What would make you exchange one for the other?
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