Hope you’re enjoying a wonderful holiday celebration with family and friends. We're taking a few days away to enjoy that as well. In the meantime, here are a few of our favorite posts from this year …
Just Because: A Poem About Your Business
Just because… Just because you’re open, doesn’t mean I’ll come. Just because you sell, doesn’t mean I’ll buy. Just because you cook, doesn’t mean I’ll eat. Just because you build, …
Continue Reading about Just Because: A Poem About Your Business →
What Not To Say In Your Advertising
It’s important to know what to say in your advertising. But it’s even more important to know what NOT to say. Here are three easy steps to learn what not to say in your …
Continue Reading about What Not To Say In Your Advertising →
The Art of Daily Labor
Do you make your living as an artist? If you go to work each day, at home, at the office, on the interwebs, then yes, yes you do. There is an art to your daily work. And you get to …
What Makes These Wal-Mart Ads So Tasty?
(Warning: If you are NOT a fan of red meat, reality TV show hosts, or corporate conglomerates, you may want to stop reading.) Yesterday, Tim confessed his admiration for Geico’s successful …
Continue Reading about What Makes These Wal-Mart Ads So Tasty? →
Different
Last week, we received an email from the owner of an HVAC company we work with expressing concern about the radio stations on which his ads were about to start airing. His concern wasn't …