"Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules, and they have no respect for …
What’s Your Better Business Reality?
Regardless of the stage your product/service/business is in, consider its better reality if you want to be successful. I was reminded of the late HBS professor Theodore Levitt's principle of marketing …
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Steve Jobs and The Framelined Four
Yesterday, Steve Jobs was back on stage announcing improvements to Apple's iPhone/iPod/iPad operating system. You can read about it all over the internet. I just wanted to quickly point out the cool …