Word of Mouth: “Clear is the new clever.”

John Moore over at Brand Autopsy put together a compliation of attendees’ tweets and some images from the Word of Mouth Marketing Association’s (WOMMA) recent Creating Talkable Brands Conference. He was kind enough to throw it up on slideshare. It’s worth a few minutes on a Monday morning.

The title of this post comes from the section starting on slide 61.

Be sure to check back to his blog for video snippets and more in-depth summaries after the holiday.