“Yes, but it’s a wet cold …”

Heading out to Sioux Falls, South Dakota, this morning to kick off Behind a Wizard’s Curtain: The 2011 Radio Advertising Workshop. It’s, umm, kinda chilly there.

I’ve got fleece packed and flannel packed and some polar bear food, and I’m ready to go.

In truth, they’ve been great, and I’m excited. They’ve done all the prep homework I sent last week, and we’ll hopefully all learn something over the next couple days.

If you’re interested in bringing this workshop to your market, I’m considering discounts for warm weather climates. 🙂

Oh, and PS: If you’re the one from New South Wales who was checking out the workshop yesterday, my answer is “Yes!”

G’Day, Mates. Wear your longies, please.