Your Gift To Us & Others

Part 1

“So shines a good deed in a weary world.” – Willy Wonka

One week ago, we released our first eBook. We decided to set a donation amount of $0.99 (though people could donate more if they liked) and give all profits from Your Customers Like This to Touchpoint’s Central Missouri Autism Project.

To describe your reaction is hard. I’m afraid words will fail. I don’t want to sound trite.

We had no expectations. If we raised a hundred bucks, I was going to be over the moon. I mean, heck, we only have tens of readers.

But, you did it. To date, you’ve raised more than $1500 for Touchpoint.

We are humbled and grateful. And pert near speechless. Thank you.

Part 2

Here’s our plan.

I have enough stuff and presentations and topics and talks to fill a small library.

And that’s just what we’re finally going to do. This process has help me shed the self-consciousness and fear of publishing. We’re going to turn the volume up to 11.

I figure I have enough content to write, package and release an eBook at least every six months. We’re going to do it, and we’re going to follow the same procedure.

We’re going to build The Giving Library at The Daily Blur.

The next eBook?

I’m going to write about how I prepare one of my speeches/talks/keynotes. I’m going to talk about research and brainstorming and slide preparation (I’ve been paid mid-four figures to design slide decks for other keynote speakers) and public speaking.

I’m going to finally write the talk I’m finally ready to write.

I’m going to develop a presentation on how everything I thought I knew about marketing, advertising and communication – about all the things that won me more than eighty award in the first ten years – about all the attention and pseudo-fame …

I’m going to talk about how all of it was crap.

I’m going to write about how everything I thought I knew was wrong.

I’m going to write about what my son with the communication disorder taught me about communication.

Its proceeds will go to benefit Cedar Creek Therapeutic Riding Center.

Now, we have our first printed book (totally different from the eBook we just released) going to the printer on – appropriately – April Fools’ Day, so while I’ll be building the talk and taking notes, we won’t release the eBook until sometime this summer.

But I already have the cover.