Tim Miles & Co.
Marketing • Management • Motivation
I don't take a percentage of your ad buy. I don't accept kickbacks or pocket discounts from media. If you're my client, you pay me a one-time upfront fee and then a small monthly salary that's …
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Listen, most of what I know about buying radio I learned from experience and trusting advice found in two of my partner Roy's books: The Wizard of Ads and Secret Formulas of the Wizard of Ads. There …
Continue Reading about Buying Radio Ads: The Myth of Residual Value →
The other day, I shared a piece of hate mail a client received through his website about our advertising. A friend remarked, "You should totally turn that into an ad!" Well, one time, we did. Every …
You probably don't know Kent Zimmer. He's that guy who comes along maybe once every 15-20 years whose world spins at a different speed than yours and mine. With chaos swirling all around him, Kent's …
A couple days back, I expressed my frustration with an email I got from a sales rep. A colleague, journalist, and now ivory-towered academic asked in the comments how I might have written that …
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If you work for a radio station, I'm about to offer you a million-dollar idea for free. Please take it and run with my blessings and love for your medium: Before I was a Partner in Wizard of Ads, I …
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