What do you unconsciously tell people about your business? What do you overlook everyday that you are just so used to you can no longer see? Is it in line with what you are trying to say about your …
When NOT to Send Email Marketing
Monday, Lynn wrote about what to say in email newsletters. Tomorrow, Tim will tell you when you should send them. In the meantime, the company curmudgeon is here to tell you when you …
Extraordinary Heat Matches Effort
The heat index in my neighborhood was 115 degrees yesterday. When it is that hot, I can’t think about anything beyond my neighborhood. Since I work at home, I had the opportunity to stay inside all …
Why I Was Scared Of My Hotel Room
If you’ve stayed in a hotel, you’ve probably seen the premium cable program guides. Last week, I found one sitting next to the TV in my Nashville hotel room. From May. In August. Some …
Fine Tuning The Customer Experience
What are the little things that can set your business apart? Where are the details that will make you a market leader? How will you create loyal employees who are in it for the long haul since they …
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Cupcakes and 5 Other Business Trends
You may have read recently about the tragic closure of “Crumbs,” a cupcake bakery. And the subsequent rumor of it’s reopening. Cupcakes stores like Crumbs, Sprinkles, Georgetown Cupcakes …
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